Selena Gomez already has a cosmetics empire under her belt, and she’s on her way to becoming a fashion tycoon as well. The 28-year-old singer collaborated on a swimsuit capsule collection for La’Mariette with her BFF and former manager Theresa Mingus and business partner Morgan Brutocao , including a psychedelic tie-dye design suitable for the summer. In a statement, Gomez said of the process, “It was extremely exciting for us to play around with making swimsuits because Theresa, Morgan, and I love being outside so much.”
“After looking at samples, I decided that purple was my favorite color. I wanted to avoid using colors that I’m used to, such as red and white,” she said. “Purple felt unusual to me , so we added flashes of color like green and neons here and there; it truly becomes your own suit whatever you wear it,” says the designer.
The collection, which will go on sale at 9 a.m. PT on July 3 on lamariette.com , includes six new designs in the “Aura” print: two tops, two bottoms, a one-piece, and a sarong that can also be knotted as a top. Sizes XS-XXL will be offered, with prices ranging from $49 to $119.
This isn’t the first time Gomez has collaborated with the newly reopened La’Mariette company on a swimming suit . Mingus debuted her Krahs bikini brand in 2019, enlisting Gomez to create a popular version that concealed her kidney transplant scars .
Gomez helped kick off the rebranding a year later, fully displaying her scar in a blue zipped suit.
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