Warner Bros. has launched its own platform called the WB Movieverse platform, which is a marketplace for all fans to buy, sell, and trade movie NFTs. The first movie NFT will be ‘The Lord of the Rings: The Fellowship of the Ring,’ which means you can buy and permanently own physical copies of The Fellowship of the Ring and all of Warner Bros.’ Lord of the Rings films in 4K.
On October 20, Warner Bros. officially announced that the arrival of “The Lord of the Rings: The Fellowship of the Ring (Extended Version) Web3 Movie Experience.”
In a press statement from Eluvio CEO Michelle Munson sang Warner Bros.’ praises for its commitment to NFT projects and said that their partnership is poised to help bring films-as-NFTs to an even bigger audience of consumers. Munson told “Fans of The Lord of the Rings can now acquire, participate, and trade in an epic living media experience that will undoubtedly surprise and delight them” Munson added, “It’s truly designed for a mass consumer audience, not just Web3 enthusiasts, which is why it should, and does, feel so remarkable and engaging.”
A spokesperson from Eluvio told Warner Bros. has planned more films as NFTs in the future. Eluvio told that Warner Bros. could consider minting each individual asset (like a single, specific picture) included in the movie NFTs in order for them to one day be sold independently of the larger bundle.
Source: The Verge