Elizabeth Olsen is the new Global Ambassador for Missha, South Korea’s leading creator of high-quality beauty products. Olsen was also photographed by Missha to promote their cosmetics. See the images below.
The global brand campaign “Beauty is Reality” has been launched. On April 13, Missha announced that the brand has selected Hollywood actress Elizabeth Olsen as its global ambassador to launch the “Beauty is Reality” campaign.
In a statement (via WWD), Olsen said, “When Missha approached me with an ambassador opportunity, the most important factor was the message the brand wanted to convey.” Olsen added, “Missha’s ‘Beauty Is Reality’ represents an innovative and practical message that I can support. Attaining exceptional quality doesn’t necessarily require a hefty price tag. Missha’s aim is to create outstanding products that are accessible to everyone, and it’s an honor to communicate this value to young women like myself.”
MISSHA has now become a global beauty brand that goes beyond K-beauty and is trusted and chosen by over 10 million customers around the world. Missha Cosmetics is chosen by over 10 million customers, and to date, 100 million units of our BB Cream have been sold worldwide.
Source: Missha Cosmetics
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