As per GQ, Gucci once again showcased its immense star power during the Cruise 2024 show. Among the notable guests occupying the front row were Lee Jung-jae from “Squid Game” and Hanni from the popular K-pop band NewJeans, both serving as Gucci brand ambassadors. Joining them were renowned DJ and producer Mark Ronson and talented actress Dakota Johnson.
The runway also featured familiar faces from the fashion industry, including models Karen Elson and Hanne Gaby Odiele, who evoked memories of Prada’s surf-themed Spring 2010 runway with her deeply side-parted hair. This collection showcased that the spirit of “surf’s up” remains an eternal state of mind.
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